The Jubilee String Quartet Academy launched their first interactive online course in 2020. Following the brand guidelines of the Jubilee String Quartet, I created the course’s identity and developed it into multiple designs to create a bold and modern advertising campaign. The image for the academy is composed by a photo collage of a forest with a pencil drawing of a scroll with roots, a metaphor of the foundation classes offered by the school.
In this three-month long project, besides creating media such as posters and thumbnails for Facebook, Instagram, Eventbrite and Vimeo, I also created interactive PDF brochures with the course information and the FAQ’s. As the course presented a set of three live-streamed masterclasses, I designed a guiding booklet for each of them that included all the lecture content so that the students could follow de sessions better.